You don't need to understand branding. That's our job.

You're excellent at running your business, your firm, your practice. You're not expected to know what a brand strategy looks like or why typography matters. That's what you're paying us to know. Come to us with the problem, not the solution.

Branding solutions we've designed for our clients

A logo doesn't define your brand. It supports it.

Overview

A logo is one asset. A brand is the whole system, strategy, colour, typography, voice, and the guidelines that hold them together. It anchors your product, your ethos, and your operations into one image. Everything else, your website, your socials, your print, is judged against whether it lives up to that image or works against it.

Project Deliverables

Brand Strategy

Positioning, market gap, and how the brand should be perceived before a single visual exists

Visual Identity

Logo suite, colour, typography, and the system that holds them together

Brand Guidelines

The reference document that keeps every future asset on-brand without you needing us in the room

Brand Expansion

For existing brands this includes rebrands, brand refreshes, extending an identity into new categories or markets

Every brand we build starts with a diagnosis, not a mood board.

Curbside breaks its projects into three steps to ensure their clients are in the loop from discovery to delivery.  

Have a question? Here are some that are frequently asked

Do I need a full rebrand or just a refresh?

Not every business needs to start from zero. If your positioning is right but the execution feels dated or inconsistent, a brand refresh keeps what's working and rebuilds what isn't. A full rebrand is for when the business itself has outgrown the brand entirely. We'll tell you honestly which one you need.

Do you offer branding without a website?

Yes. Branding and web development are separate services and can be scoped independently. Plenty of clients come to us for identity work only, then return for the website once the brand's locked.

What happens if I don't like the initial direction?

That's what the Create phase is for. You'll see moodboards and concepts before anything's locked, with a full revision round built in. Nothing moves to production until you've signed off.

How involved do I need to be in the process?

As involved as you want to be. Most clients give us the problem and the context, then react to what we bring back rather than generating direction themselves. You'll have review and revision rounds built into the process either way.

How long does a brand identity project take?

A brand audit can turn around in three days. A full brand identity, strategy through to final assets, takes up to a month depending on scope. You'll get a clear timeline once we understand the brief.